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TEDI

As a final project I was assigned to develop a potential product to sell in the UNT CoLAB shop. The project features, Product Design, Branding, Video Promotion, Self Promotion, and Logo Design.

Digital Tools

Procreate, Adobe Illustrator, Adobe Photoshop, Adobe After Effects, Adobe Premiere Pro

Spring 2023

ART 3030

Digital Communication for Art and Design Entrepreneurs

Dr. Siriporn Peters

Duration

4 Weeks

CMYK

Products

  • Collectable Plush Bears

  • Stickers

  • Printable DIY Bear Sewing Pattern

Plush Prototype

New Bear Design Drop Themes

Sewing Pattern File

In-Store Mock-Ups
CMYK

Branding

TEDI is a recreation of the universal CMYK color profile used for printing. The brand utilizes the four colors; blue, magenta, yellow, and black, to hint at the brand's service of printing designs in various ways, resulting in creating a strong brand identity.

Product Tag

Brief logo/name brainstorming

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